![]() ![]() Why it matters: Google says that food ordering on Google has jumped more than 230 percent since last year, and that searches for “who has _ in stock” have increased by over 8,000 percent over the year.įood ordering on Google has increased more than 230% since last year thanks to a boost in demand (who else is tired of doing dishes?) and new restaurant partners. Starting next week, you’ll also be able to create Posts about upcoming events including when and where they’re happening - whether you’re throwing a reopening party or hosting an online tasting. You can add details, such as contact information and opening hours, and create Posts to share updates, like special offers or new offerings, right from Google Search. Google has launched several new listing options to help improve Google Business profiles, including the ability to add details such as contact information and opening hours, and create posts and share updates like special offers or new offerings right from Google Search. Google Adds New Listing Options For Business Profiles, Plus Ability To Create And Share Posts Here the associated topics were Self-love, Self-care, Body image, Feminism and Mindfulness. Lastly, ‘Body Positive Movement’ experienced 2.29x YoY growth on Instagram. Associated topics include: Airport, Beaches resorts, Destination spa, Tourism, Mexico, Caribbean, Travel agency and Passport. Many are unlikely to leave behind the comfort of loungewear after a year of lockdown, hence why ‘Streetwear’ was also heavily discussed in Q1, with 2.57x YoY growth.įacebook also observed a steady increase in discussions of ‘All-Inclusive Resorts’ on Instagram with 1.73x YoY growth. The details: With travel restrictions easing up, Facebook found that conversations about ‘Travel Photography’ surged, with 2.65x year-over-year ( YoY) growth. Why it matters: As consumers and businesses embrace the new normal, Facebook’s analysis of key and rising search terms give marketers valuable insight about consumers’ post-pandemic interests and the demographics driving these conversations. They include Travel Photography, Streetwear, All-Inclusive Resort and Body Positivity Movement - all of which saw sizable growth in Q1. The social media giant said it will continue to evolve Spotlight based on user feedback.This week in social media news, Facebook’s ‘Topics to Watch’ report highlights rising conversation topics on Facebook and Instagram, Google announces new listing options for Google Businesses, Facebook launches a new Independent Artist Program, Instagram adds the ability to run group fundraisers, TikTok signs on as the title sponsor for VidCon 2021 and more.įacebook Report Reveals Rising Conversation Topics On Facebook And Instagram In Q1įacebook recently published its ‘ Topics to Watch ’ quarterly report highlighting rising topics of conversation on Facebook and Instagram. As the market has evolved, TikTok is now king, and Snapchat is clearly acknowledging its popularity with Spotlight. ![]() Snapchat originally sparked the Stories craze. Of course, you’ll get access to all of Snapchat’s unique features, lenses, and other creation tools. It’s not too dissimilar to TikTok and Reels, so the experience will largely feel the same. Snapchat’s algorithm will show you content based on what you’ve viewed in the past and how long you’ve engaged with that content. ![]() “Spotlight content is moderated and doesn’t allow for public comments.”Įveryone’s Spotlight feed will look different. “We designed Spotlight to entertain our community while living up to Snapchat values, with our community’s well being as a top priority,” Snapchat said. Snapchat determines popularity by unique views, so as long as new eyes are viewing your content, you have an opportunity to earn part of Snapchat’s $1 million pot. ![]() You don’t necessarily need to have a large following to earn money - your video just needs to be popular for you to get some money. ![]()
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